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| Wafer_Thin_Ham |
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 Wafer_Thin_Ham Super Spammer

Joined: 18 Nov 2005 Karma :    
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 Posted: 18:29 - 01 Dec 2011 Post subject: How the advertisers and media types see us |
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All the magazines of Bauer Media (Formally Emap I think) can be found here. Some interesting bits include how the target audience is.
I found it interesting, but maybe I'm just being sad.
https://www.bauermedia.co.uk/Brands
For example for Zoo it's:
The ZOO consumer is a young (16-24), single male, who sees himself as a bit of a Player. His life is dedicated to being the ultimate lad. He lives for the next party and the next girl. He certainly isn’t worried about the future and debts can definitely wait until later. He is a young man relatively unencumbered by thoughts of credit crunches or falling house prices.
For Performance Bikes it's:
Men aged between 35 and 55, average age 41. Most are experienced bikers, but 14% have been riding for less than five years. They work full time, but still find time to get out on their bikes for around two hours a day during the summer. Nearly half of Performance Bikes readers own more than one bike, highlighting their level of commitment, over half own a super sports bike.
Very specific. ____________________ My Flickr |
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| Kickstart |
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 Kickstart The Oracle

Joined: 04 Feb 2002 Karma :     
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| MarJay |
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 MarJay But it's British!

Joined: 15 Sep 2003 Karma :     
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 Posted: 18:56 - 01 Dec 2011 Post subject: |
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Apparently Practical Sportsbikes subscribers aren't dreamers, they are do-ers!
Sweeeet.  ____________________ British beauty: Triumph Street Triple R; Loony stroker: KR1S; Track fun: GSXR750 L1; Commuter Missile: GSX-S1000F; Cheap project: CBR900RR FireBlade
Remember kids, bikes aren't like lego. You can't easily take a part from one bike and then fit it to another. |
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| Wafer_Thin_Ham |
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 Wafer_Thin_Ham Super Spammer

Joined: 18 Nov 2005 Karma :    
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| Dazbo666 |
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 Dazbo666 World Chat Champion

Joined: 06 Jun 2004 Karma :    
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| Rogerborg |
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 Rogerborg nimbA

Joined: 26 Oct 2010 Karma :    
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 Posted: 20:05 - 01 Dec 2011 Post subject: |
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Bauer Media marketeers:
Entirely male, predominantly in the 35-55 bracket. Mostly divorced or claiming to become so as soon as the paperwork is finalised. Over two thirds sport a pony tail. Inclined to describe themselves as "a media go-to-guy", and overstate their income by 75-125%, especially to single women in the 18-25 bracket. 100% are cunts. ____________________ Biking is 1/20th as dangerous as horse riding.
GONE: HN125-8, LF-250B, GPz 305, GPZ 500S, Burgman 400 // RIDING: F650GS (800 twin), Royal Enfield Bullet Electra 500 AVL, Ninja 250R because racebike |
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Old Thread Alert!
The last post was made 14 years, 132 days ago. Instead of replying here, would creating a new thread be more useful? |
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