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Can anyone help me with a little market research

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paulus
L Plate Warrior



Joined: 06 Oct 2006
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PostPosted: 15:04 - 11 Oct 2006    Post subject: Can anyone help me with a little market research Reply with quote

I am looking for feedback on a new website I recently launched aimed solely at fellow bikers.

www.sorrymate.com is the website and I would like to hear your thoughts and opinions either way.
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Mr Calendar



Joined: 14 Jun 2004
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PostPosted: 15:19 - 11 Oct 2006    Post subject: Reply with quote

Can't understand why you're not upfront in the contact section and tell people who you are and you're trawling for business. Would that be too much honesty and integrity to ask from a group of solicitors?

From here
Daniel Barnett, Barrister wrote:
...Dalgarno Solicitors
Lovell House, 412 The Quadrant, Birchwood Park, Warrington, WA3 6AT
0870 444 1501


Still, it's a bit more colourful than the Dalgarno Solicitors site.

If indeed a fellow biker might have been polite to introduce yourself and some info on what you ride. I think you might have tried in your first post but I missed that.

HTH Thumbs Up
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paulus
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PostPosted: 15:41 - 11 Oct 2006    Post subject: Reply with quote

Thank you for your comments.

It is worth pointing out that the site is aimed at Bikers, and the best way to get honest and up front feedback is to ask the people who matter, hence why I decided to ask the members here. The website is non profit making and puts all its profits back into the biking community via sponsorship and charities.

If anyone wants to make any comments whatsoever then I am more than happy to accept them, however complimentary or derogatory they may be.

It is merely an attempt at genuine market research with people that matter to us.
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veeeffarr
Super Spammer



Joined: 22 Jul 2004
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PostPosted: 17:43 - 11 Oct 2006    Post subject: Reply with quote

Heh,

I go to Birchwood a lot.

That's my input for this thread.

Bye
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bazza
World Chat Champion



Joined: 27 Aug 2004
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PostPosted: 19:42 - 11 Oct 2006    Post subject: Reply with quote

paulus wrote:
The website is non profit making and puts all its profits back into the biking community


So you're saying you put fuck-all back into "the biking community" (whatever that is), right?

I hope your legal expertise isn't as shite as your marketing skills...
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'98 Ducati 750SS, '08 Suzuki GSX650F ©2004-2014, Bazza's Harmless Banter
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paulus
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Joined: 06 Oct 2006
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PostPosted: 20:00 - 11 Oct 2006    Post subject: Reply with quote

lol, All the profits we make go to the Association of Air Ambulance Charities and into sponsorship.

come on guys give us some feedback either way ....
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G
The Voice of Reason



Joined: 02 Feb 2002
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PostPosted: 20:12 - 11 Oct 2006    Post subject: Re: Can anyone help me with a little market research Reply with quote

Honset feedback...

A) If you're want feedback, then why post in a 'news' section?
If you're advertising your own site, posting a news section would be considered spam done the way you have done it. I avoid sites that use spam to advertise.
I'd be happy to move the thread, if there was some confusion.

B) Too many images, took a bit of time to load on my work connection.
I don't like excessive images.

C) Also, search engines don't get on so well with images used for text.

D) The 'claim' page should have a contact number on - if you take such things over the phone.

E) The claim page should have a bigger text box and details of what you're expecting to be presented with.

F) Your events page is very empty. Fill it, then add a link to it.

G) Personally, I found the design a bit too cluttered, maybe too many pictures? The extra bits were a bit distracting from the main page.

I).. Could go on, but then my day job is being a software tester picky bastid.

Regardless of those, it is actually a professional looking page that's a hell of a lot better than many I see out there.

From that page, would I trust the company? Don't know if I would - but them I'm also pretty cynical.



Oh and wanna sponsor a bike racer in the (very Patriotic!) Triumph Challenge Championship next year? Smile
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paulus
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Joined: 06 Oct 2006
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PostPosted: 20:23 - 11 Oct 2006    Post subject: Reply with quote

thanks for the views and appreciate the honesty. that being the case about me posting it in wrong place maybe someone can advise me where it should be and how to transfer it there.

I am new to this forum and still finding way around. so apologies to anyone taking offence.....
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G
The Voice of Reason



Joined: 02 Feb 2002
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PostPosted: 20:26 - 11 Oct 2006    Post subject: Reply with quote

Dear Auntie BCF, because you are asking a question of the forum.

And you ask a friendly mod, who will move it for you Smile.
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paulus
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Joined: 06 Oct 2006
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PostPosted: 20:31 - 11 Oct 2006    Post subject: Reply with quote

cheers amd thanks
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keokai
Renault 5 Driver



Joined: 04 Sep 2006
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PostPosted: 20:38 - 11 Oct 2006    Post subject: Reply with quote

If you really want to give to the bike community why dont you stay in contact with us on the forum and give advice as and when its needed. You'll be under no obligation to do so as you will only know that there is an issue seeking some legal response when you log on. Hence you can maintain control.

In this way you will have a better understanding of the issues we bikers face, gain confidence from the many bikers that use the forum in doing so increase your client base from the members that may engage your services Laughing

Thats marketing IMHO Very Happy

As for me its study time again ..... Equity & Trust law tonight Sad
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keokai
Renault 5 Driver



Joined: 04 Sep 2006
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PostPosted: 20:40 - 11 Oct 2006    Post subject: Reply with quote

If you really want to give to the bike community why dont you stay in contact with us on the forum and give advice as and when its needed. You'll be under no obligation to do so as you will only know that there is an issue seeking some legal response when you log on. Hence you can maintain control.

In this way you will have a better understanding of the issues we bikers face, gain confidence from the many bikers that use the forum in doing so increase your client base from the members that may engage your services Laughing

Thats marketing IMHO Very Happy

As for me its study time again ..... Equity & Trust law tonight Sad
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Ste
Not Work Safe



Joined: 01 Sep 2002
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PostPosted: 21:39 - 11 Oct 2006    Post subject: Reply with quote

"sorrymate.com is a non-profit making organisation" Solicitors working as non-profit making...? Ermmm, sorry, that seems slightly unbelievable. Laughing
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colin1
Captain Safety



Joined: 17 Feb 2005
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PostPosted: 23:40 - 11 Oct 2006    Post subject: Reply with quote

well it seems like a good site to me
so what if the solicitors get some legal work out of it ?
if they give a bit of free advice too, i think its all good

too many people on here seem to have shit lawyers who dont fight their corner, so one of these firms that specialise in bike accidents sounds good

i liked the site
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bazza
World Chat Champion



Joined: 27 Aug 2004
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PostPosted: 23:48 - 11 Oct 2006    Post subject: Reply with quote

paulus wrote:
All the profits we make go to the Association of Air Ambulance Charities and into sponsorship.


I'm having some problems with that statement. All businesses exist to make profit, so why is yours different?

Or perhaps when your staff's bank accounts are stuffed full of money, you just lob a few spare sovs at a charidee and some self-promotion and big yourself up with statements like that?

Either way, my "liar, liar, pants on fire" detector gland is overstimulated.

See this bargepole? Don't touch it.
____________________
"That's it. You people have stood in my way long enough. I'm going to clown college."
'98 Ducati 750SS, '08 Suzuki GSX650F ©2004-2014, Bazza's Harmless Banter
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paulus
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PostPosted: 12:03 - 13 Oct 2006    Post subject: Reply with quote

I would like to say a big thanks to all the comments received, I appreciate everyone. I will be here much more now as I was introduced to this forum by one of our clients.
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Mr Calendar



Joined: 14 Jun 2004
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PostPosted: 12:31 - 13 Oct 2006    Post subject: Reply with quote

Agee with G's comments above.
Like to add that the use of colours is inconsistent. Red is used for links but also text that isn't a link (e.g. Straight talking biking experts... and also every occurrence of sorrymate which also isn't a link.

I can understand the need to identify the site with sorrymate colour scheme, it's just inconsistent with the use of links.

Similar to G my day job is being a software engineer picky bastid Very Happy

Overall impression was (as G said) too much graphics on the left and right. Plus a lot of text to read in the middle. Wasn't punchy enough to get the site's aims over without a long look.

Site also says it gives legal advice. However, I can't find any indication of how credible and authoritive that advice might be (hence my first comment where you hide the fact you're solicitors). For all I can see the 'advice' might be given by a 14 year schoolboy from his bedroom PC (extreme example to make the point). A little hint, what do you think the 'About Us' link should say?

I'm also suspicious of the "sorrymate.com is a Claims Management Company. Weren't the no win no fee merchants discredited a while back when you had to purchase insurance to pursue the claim. Maybe all ok now, but that's the memory I'm left with. If I am then I'm sure others are as well.

As requested, just my thoughts Karma
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Gibbs, what did Duckie look like when he was younger? Very Happy
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Kwaks
I'm not a fast rider



Joined: 28 Jan 2006
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PostPosted: 18:06 - 13 Oct 2006    Post subject: Reply with quote

Day job is marketing, and got to agree with the above comments.

Far too many pics/graphics which distract from the already too much text on the home page, looks like the site is still in construction IMO as very little content in the other pages, and are your testimonials so few that you have to repeat them?

Agree with the claims management statement above, whilst understanding that it is best to be upfront on this it could be worded better.

And you might be better to remove the "*insert logo of car manufacturer " at the bottom of each page as this gives my cynical mind the impression it is a templated website adapted to each particular type of ambulance chasing the company wishes to pursue Rolling Eyes

If it turns out to be you are genuine and can improve the lot of bikers than good luck to you, and tbh as you should know WOM is the best form of advertising, so hang around and dish out advice on forums such as this and the biking communities might just take you to heart. Assuming you stick around and are not another false dawn Wink
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paulus
L Plate Warrior



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PostPosted: 20:16 - 13 Oct 2006    Post subject: Reply with quote

no false dawn here. already getting interest from a number of chat forums hence how I came here. we already provide legal advice through MCM and would be very happy to do same for anyone on here.

next stage is to link up with the clubs in return for sponsorship etc.

keep the comments coming its all good stuff and very much appreciated
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